Chobani Yogurt keeps you regular by scaring the crap out of you! The company ambushed New Yorkers with a bear prank to follow up its Super Bowl commercial, which features a real bear that wreck a store while searching for natural ingredients. The hungry bear jumped out from behind a street corner and attacked a hotdog vender cart.
Fortunately, this bear was just a man inside a costume but it had remote controlled facial features that look just like the real thing. One victim was so startled that he was literally knocked off his feet but most people seemed unfazed. New Yorkers seem to have become accustomed to pranks as a result of frequently being target of prankvertising including a zombie prank for The Walking Dead, a possessed baby for Devil’s Due and telekinesis prank for the Carrie remake.